For most aspiring social media stars, Instagram is a color coordinated highlight reel of workouts, craft cocktails and brunch. Elizabeth Finkelstein went a different route. Her clickbait: wainscoting and leaded glass. Finkelstein, a 38-year-old mom, runs Cheap Old Houses, an Instagram account centered around, well, exactly that. The site’s followers — more than 141,000 — have how Much Money Instagram the former historic preservationist into an unorthodox social medial influencer.
In era defined by celebrities and the gig economy, more and more Americans are looking for ways to make a living online — preferably by doing something they love. It’s an ecosystem that tends to favor novelty, glitz and sex. But, according to Finkelstein, the key to running an online media business — she also oversees a listing site and two part-time employees — is sticking with your passion long enough to attract like-minded fans. If you believe in something and continue to plug at it, you’ll gather people around you and form a community. Elizabeth Finkelstein’s childhood home, a 1850s Greek Revival in Queensbury, N.
Far from glittering Hamptons or Hollywood Hills mansions, Finkelstein specializes in diamonds in the rough. 15,000 in Georgia, garner thousands of likes and hundreds of comments from Instagram’s community of old house hunters. Her interest in historical houses — and her knack for marketing them — began with her childhood home, an 1850s Greek revival her parents painstakingly restored, a project she says filled the weekends of the first 10 years of her life. Having grown up and even gotten married in the house, Finkelstein knew the brick home in Queensbury, N. That’s why it frustrated her when, in her 30s, her parents struggled to sell it. Real estate agents, she says, weren’t marketing the home to the niche group of people shopping for historical houses. Finkelstein thought she could do better.
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As it happened, she had just left her job as a preservationist at non-profit researcher in New York City’s Greenwich Village. House hunting in the New York suburbs, she was hoping to start a family — and find a way to make a living from home. I didn’t want a five year gap on my resume. With technical assistance from her husband, Ethan, 34, the founder of a digital marketing agency, Finkelstein created CIRCA Old Houses, a property listings website centered on the mystique of vintage homes, in 2013. Typical real estate ads tend to emphasize generous square-footage and deluxe appliances — features that old homes don’t necessarily posses. It took Finkelstein several years to turn the network of sites into a profitable business.
Her main source of income remains home listings on the CIRCA site, which she uses Cheap Old Houses to promote. Elizabeth Finkelstein poses outside of a house in Nyack, N. Becoming Instagram’s old homes maven hasn’t necessarily made Finkelstein rich. While Finkelstein declined to say exactly how much she makes, she says it is enough to cover the mortgage on her and her husband’s own old house — 1940s Cape revival — in Nyack, a New York City suburb.
It’s always been my authentic voice and has always been what I love to do. Finkelstein, who says she spends about 30 hours a week on her sites, would like to expand her business further — producing videos to accompany the listings. But, with a three-year-old in the house and her husband’s production team in Brooklyn, she would need to find child care and travel into the city to accomplish that. As it is, she can do the majority of her work while her son is in school or after he goes to bed at night. Money may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.
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Auto publishing to Instagram is available on all Later plans, is expected to close later this quarter. As an Instagrammer, my heart was meant to fight battles. Find one that fits with your Instagram aesthetic — i’m going to share some tips on how to become an Instagram influencer how Much Money Instagram start making money. My life has a meaning.
By selling homemade slime on Instagram. Slime, is one of many teenagers cashing in on the rising trend. Her homemade slime is very different from from the Play-Doh or putty you grew up playing with. It’s much more colorful and glittery, and it comes in all sorts of textures. After seeing other people post their homemade slime on Instagram last summer, Theresa was inspired to create her own. On a trip to Walmart with her parents, she picked up a few bottles of glue to experiment with. She eventually wanted to sell her creations, so she asked her parents for permission.
But soon they changed their tune. Since it launched in October, her Instagram account has grown to almost 500,000 followers. Her most popular video—a tub of her lemon custard jiggly slime—has over one million views. On Theresa’s website she calls her homemade slime a stress and anxiety reliever. She also calls it a sensory toy, because people enjoy the sounds the slime makes.
At first Theresa sold her homemade slime through Etsy but she’s recently started her own website for her venture. Her Instagram posts drive people to her website, which she restocks every Saturday with new varieties of slime. She sells out within hours, she said. Theresa and the teens behind other Instagram accounts use other ingredients like food coloring, glitter, bean bag filler beads, foam beads, shaving cream, lotions, soap, oils—you name it—to make mesmerizing slimes. Check out the tutorial below to see everything that goes into slime making.